Food & Drink
Edible App
Goal
More Than Just Fruit
Expanded Products
With Edible’s expansion into products beyond fruit arrangements, updated navigation and promotion for these marketplace goods.
Loyalty Perks
Their revamped loyalty program needed a design refresh that felt in line with their exclusive offers for recurring customers.
Year-Round Gifting
The app has a heavy focus on personalization and gifting. With so many new offerings, there’s something for everyone.
